“We’ve seen the spectrum of people involved in group fitness broaden. Before Fitness On Demand™, men seldom participated in live classes, and now we have groups of men coming in to use the system. Also, our members really like the variety of classes and the fact that it’s available 24 hours a day. The flexibility is a real selling point. Fitness On Demand™ has converted a frequently vacant studio into a comprehensive group fitness hub. It’s the best investment we’ve made.”