How Snap Fitness Addlestone Redefined Their Group Fitness

Redefining Group Fitness: How Snap Fitness Elevated Member Experience thanks to Fitness On Demand

In the ever-evolving fitness industry, staying ahead of the curve is crucial for clubs to thrive. This was most certainly the case for one Snap Fitness franchise in Addlestone, UK. The club manag er and owner, JP, recognized the need to provide members with a diverse and convenient group fitness experience. However, JP realized that a traditional approach to group fitness faced significant challenges, including limited class offerings, last minute cancellations, and the struggle to keep content fresh and engaging. It’s here JP takes up the story:

“Fitness On Demand is a truly game-changing platform that has revolutionized our group fitness offerings. Before implementing Fitness On Demand, our biggest hurdle was providing a diverse range of group fitness classes to cater to our members' varied interests and schedules. We could only offer a handful of live classes each week, which often conflicted with members' availability. Additionally, keeping our class offerings fresh and engaging was a constant struggle. Our Fitness On Demand classes are now fully booked week after week and it’s a real selling point for us. We include it as part of the induction and it gets heaps of great feedback."

The Solution: Vast On-Demand Library and Seamless Integration

Fitness On Demand expands clubs’ group fitness offerings without the need for additional instructors or dedicated class spaces. JP adds: "Fitness On Demand suits our club and member base because it offers a vast library of over 1,200 high-quality, pre-recorded classes that can be accessed at any time; this allows our members to participate in their preferred workouts at their convenience – in the club, at home, or on the go via our Snap App."

"Whenever we have questions or need assistance, the Fitness On Demand customer support team is always responsive and helpful," JP notes. "They also regularly update their class library with new content, keeping our offerings fresh and engaging for our members. This really is a win:win solution for us and our members; especially those who enjoy group exercise classes."

The Impact: Elevated Member Experience and Increased Engagement

Fitness On Demand has been a game-changer for Snap Fitness in Addlestone. The club now offers an extensive range of group fitness classes, from popular formats like cycling and strength training to niche offerings like active ageing and prenatal yoga. "Our members now have access to thousands of classes at their fingertips, to suit their preferences and fitness demands, which they can attend at their convenience, eliminating scheduling conflicts," JP remarks.

The results have been remarkable. Member engagement and retention have significantly improved since introducing Fitness On Demand. "Our members appreciate the convenience and variety of classes available, and they frequently mention the on-demand aspect as a key factor in their decision to renew their memberships," JP shares. "Additionally, the diverse class offerings have attracted new members who were previously unable to find their preferred fitness formats at other gyms."

A Game-Changer for the Fitness Industry

Fitness On Demand is a must have for any gym owner or manager looking to enhance their group fitness offerings and provide an exceptional member experience. "Their platform is user-friendly, constantly updated, and offers a vast array of high-quality classes suitable for all fitness levels and interests," JP adds. "It has been a game-changer for our gym, and I believe it can benefit any fitness facility looking to stay competitive and meet the evolving needs of their members."

As the fitness landscape continues to evolve, innovative solutions like Fitness On Demand empower clubs to stay ahead of the curve and deliver unparalleled experiences that keep members engaged, motivated, and loyal.