The FitnessOnDemand team continues to grow across the board. This month we spotlight our newest addition to the digital media team, Ashley Miller.
Q: What do you like most, Ashley, about working in the fitness industry?
The really rewarding thing I think about working in fitness as opposed to others, is that it never stops changing. We’re in an interesting time where clubs are engaging with members at home with on-demand and streaming content, technology is advancing rapidly, and the way people think about their club is also changing. It’s exciting to be a part of that evolution and to see where the industry will be at in the years to come.
Q: What does your role involve?
I’m Digital Media Administrator which means I cover a lot of ground every day, every week. FitnessOnDemand’s portfolio of global content, classes, and workouts continue to grow and a big part of my role is to manage quality control between our provider and partner content and when it’s added to our platform for clubs and their members. I work on a comprehensive quality check that insures all content is error free, but I’m also involved in looking for new talent. I explore and research new classes and new content that will be a great addition to our library that also meets the changing needs of our club operator clients. Their members have favorite classes of course, but people are always interested in what’s new, what’s coming next. In my role I help to find the answers to those questions. And lastly, I help create marketing materials and support kits for our club customers to make sure they get the most out of all FitnessOnDemand content.
Q: What is your background before FitnessOnDemand?
I’ve always been interested in fitness and the outdoors specifically. I’m born and raised in Minnesota, graduated from Southwest State University, and played beach volleyball along with other sports. My career before coming to FitnessOnDemand included supporting roles in corporate wellness where I learned a lot, which is always a passion for me. Whatever job I’m doing or whatever area I’m focused on each day, I always ask myself: what can I get out of this? What can I bring that’s new to my job every day?